Impact Of Business And Information Strategies Alignment On Business Performance

Alignment between business strategy and information strategy has been in focus for several years. It can be stated that the research suggests different explanations and differs in how alignment influences firms’ performance. In this paper, we present results from an investigation among firms in Slovenia in which we asked about how they perceive that their business strategy and information strategy were aligned to each other. Respondents’ statements about alignment were then checked against the firms’ turnover growth. One conclusion, which is possible to draw from the analysis, is that there is a significant relationship between alignment and turnover growth.